Download the Create 2015 Shortlist ebook

#239 Best Packaging Design



Client: Illusive Sounds & Bliss n Eso
By: April77 Creative
Popular Australian Hip Hop artists, Bliss n Eso wanted an eye-catching, punchy design centred around the title for their latest release “Flying Colours”. The aim was to create a collectable package for the fans who rushed out to buy the limited edition, 2 disk version of the CD. To achieve this we created an opulent and decorative cover design, utilizing die-cutting, reflective foil stock, metallic inks and finishes. The design was also transferred to posters, flyers, advertising and a website. April77 collaborated with illustrator Steve Cross and photographer Dean Hammer on the project.