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#270 Best Digital Media



Client: headspace
By: String Theory Creative
A 4-5 minute audio visual piece to promote youth mental health issues, and to promote the website. To be used on a variety of broadcast platforms (online, cinema, television and youth events).
The concept behind the production creative is based on the ideas:
•Life is a journey – the bio-psycho-social developmental journey of young people that requires navigation along the way
•On the journey are obstacles, diversions, confusion, disconnection, choices
•Also along the journey are supports, directions, moments of reflection
•headspace is a website that can assist youth on their journey