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#320 Best Packaging Design



Client: In2Games Ltd
By: Integrated Concept
Integrated Concept successfully pitched against 5 top London design agencies to produce packaging, logos, point of sale, online media and in-game graphics for the ‘Real Play’ range of video games. The Real Play range, published for the Sony Playstation┬«2 by IN2Games, consisted of 6 new titles (Racing, Bowling, Tennis, Golf, Puzzle and Pool) and would be the first motion sensing experience on the console.
The project involved photo-shoots, 3D graphics and animation, branding, video editing, web development and packaging design, all the while communicating with a client on the other side of the world! IN2Games was extremely pleased with the results and received a lot of praise for the look and style of their packaging.